> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights.md).

# Analyses concurrentielles

- [Rapport de référence financière](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/finance-benchmark-report.md)
- [Aperçu de la référence financière](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/finance-benchmark-report/finance-benchmark-overview.md)
- [Analyse des partenaires de la référence financière](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/finance-benchmark-report/finance-benchmark-partner-analysis.md)
- [Recommandations de la référence financière](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/finance-benchmark-report/finance-benchmark-recommendations.md)
- [Benchmarking](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/benchmarking.md)
- [Recommandations de benchmark](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/benchmarking/benchmark-recommendations.md)
- [Analyse des partenaires de benchmark](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/benchmarking/benchmark-partner-analysis.md)
- [Aperçu du benchmarking de marque](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/benchmarking/brand-benchmarking-overview.md)
- [Visibilité dans les recherches IA](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/ai-search-visibility.md)
- [Rapport sur les articles de recherche IA](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/ai-search-visibility/ai-search-articles-report.md)
- [Rapport de l’index de marque de la recherche IA](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/ai-search-visibility/ai-search-brand-index-report.md)
- [Rapport des mentions de domaine dans la recherche IA](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/ai-search-visibility/ai-search-domain-mentions-report.md)
- [Rapport d’ensemble de la recherche IA](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/ai-search-visibility/ai-search-overview-report.md)
- [Rapport sur les opportunités de recherche IA](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/ai-search-visibility/ai-search-opportunities-report.md)
- [FAQ sur la visibilité dans la recherche IA](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/ai-search-visibility/ai-search-visibility-faq.md)
- [Rapport d’analyses sectorielles](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/industry-insights-report.md)
- [Gardez une longueur d’avance grâce aux rapports d’analyse concurrentielle](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/stay-ahead-with-competitive-insight-reports.md)
- [Explication du benchmarking des verticales](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights/benchmarking-verticals-explained.md)


---

# Agent Instructions
This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com.

## Querying This Documentation
If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question.

Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter:

```
GET https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/performance-program/performance-program-reports/competitive-insights.md?ask=<question>&goal=<endgoal>
```

`ask` is the immediate question: it should be specific, self-contained, and written in natural language.
`goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal.

The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.
