> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/fr/what-would-you-like-to-learn-about/advocate-program/introduction-welcome-to-advocate/step-7-utilize-reporting.md).

# Étape 7 : Utilisez les rapports

[Advocate propose différents rapports](https://help.impact.com/en/support/solutions/articles/155000000320) pour les données de votre programme et de vos participants, ce qui vous permet de suivre quels participants et quelles récompenses offrent les meilleurs résultats. Ces rapports peuvent être utilisés pour exploiter les meilleurs paramètres pour vos ambassadeurs afin de garantir que vous obteniez une valeur maximale de vos programmes.

Vous pouvez également utiliser le [flux de parrainages](https://help.impact.com/en/support/solutions/articles/155000003894) pour obtenir des informations supplémentaires telles que qui a initié les parrainages, où le lien de l’ambassadeur a été cliqué, et plus encore. De telles données vous aident à prendre des décisions mieux informées lors de l’établissement des meilleurs objectifs et actions pour votre programme de parrainage.

La suite d’analyse comprend un [aperçu analytique](https://help.impact.com/en/support/solutions/articles/155000000947-advocate-analytics-overview-explained) qui affiche les performances de tous vos programmes d’ambassadeurs, et la [page d’analyses du programme](https://help.impact.com/en/support/solutions/articles/155000000947-advocate-analytics-overview-explained) affichera un historique détaillé des performances pour un programme d’ambassadeur individuel.


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