> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/es/what-would-you-like-to-learn-about/platform-features/ads/manage-ads/expire-assets-as-a-brand.md).

# Caducar activos como marca

Este artículo explicará cómo caducar un activo una vez que haya llegado al final de su período promocional. Caducar un activo lo elimina del mercado de contenido del socio. Sin embargo, algunas instancias del activo aún pueden aparecer en el sitio web o en los canales sociales del socio. Cualquier clic en estos activos caducados se registrará y se informará en el [*Informe de clics de anuncios caducados*](/brand/es/what-would-you-like-to-learn-about/platform-features/multi-program-reports/operations-reports/clicks-from-expired-ads-report.md).

#### Caducar un activo

1. En la barra de navegación izquierda, selecciona ![](https://3147719151-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2Fgit-blob-230534471fef5f40808e921e41ee44e4a06ded03%2Fe6cb9548999afdc1ed3ce4942e4cb5b45b5cecbd323267aac2a7cd1915fccc09.svg?alt=media) **\[Engage] → Contenido →** [**Anuncios**](https://app.impact.com/secure/advertiser/engage/ads/manage-all-ads-flow.ihtml).
2. Pasa el cursor sobre el activo que deseas caducar y selecciona **Actualizar**.
3. Desplázate hasta el final de la página y selecciona **Expirar**.
4. Lee la notificación emergente y selecciona **Aceptar**.

#### Caducar varios activos

1. Pasa el cursor sobre los activos que deseas caducar y selecciona su ![](https://3147719151-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2Fgit-blob-9fd92d4378edf839f6a1f6fc0beaa1660b3892b5%2F69842c54f03332c1e2eed608d72b25ad10248384a914164a7255a1e94dc76ee2.svg?alt=media) **\[Casillas sin marcar]**.
2. Opcionalmente, seleccione el **Seleccionar todo \[casilla sin marcar]** para seleccionar todos los activos de la página actual. Una vez seleccionado, aparece una **Seleccionar todas las filas posibles** opción. Selecciónala para ampliar tu selección a todas las páginas.
3. Seleccione el **Más acciones** ![](https://3147719151-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FwMLlMoFBtKJa8ptd3zaw%2Fuploads%2Fgit-blob-c2cb550b55c51ea1eeff0acbd6f437a03b621a2c%2F60d033ae8a04c14498d5229c3c0160ac05feea7f605dbd770741793c900469f0.svg?alt=media) **\[Menú desplegable]** → **Expirar**.
4. Lee la notificación emergente y selecciona **Aceptar**.


---

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