> For the complete documentation index, see [llms.txt](https://help.impact.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.impact.com/brand/es/what-would-you-like-to-learn-about/performance-program/introduction-welcome-to-impact.com/step-5-program-insights.md).

# Paso 5: Información del programa

impact.com ofrece informes de primera clase [informes](https://app.impact.com/secure/advertiser/engage/report/all-reports-flow.ihtml) que te ayuda a descubrir cómo y dónde tus socios generan ingresos, para que puedas entender el comportamiento de los clientes, medir el éxito de las campañas y optimizar las estrategias para obtener mejores resultados.

Usando el [informe de rendimiento por socio](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/multi-program-reports/performance-reports-for-brands/performance-by-partner-report), identifica a tus mejores colaboradores y hazte una idea de lo que funciona mejor para tu programa. Otro método es analizar las acciones impulsadas por tus socios desde varios ángulos para ver todo, desde el recorrido del cliente hasta los códigos promocionales usados en el [informe Advanced Action Listing](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/multi-program-reports/performance-reports-for-brands/advanced-action-listing-report). Puedes [programar informes](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/multi-program-reports/report-management/schedule-reports) programar que se te envíe a ti y/o a otros miembros del equipo de forma regular para reducir el tiempo dedicado a recopilar datos.

Si necesitas informes más allá de lo disponible, puedes usar el impacto.com's [Data Lab](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/multi-program-reports/data-lab-custom-reports/data-lab-introduction) para crear tu propio informe personalizado.

Para asegurarte de que tus pagos sean correctos, es importante revisar y [procesar cualquier reversión](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/submit-and-modify-conversion-data/confirm-your-returns-processing-method), [modificaciones](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/submit-and-modify-conversion-data/batch-modify-conversion-data/batch-modifications-and-reversals-overview), o cancelación de acciones de socios antes de la Fecha de Bloqueo de la Acción, la cual se revisó en la sección de Calendario Financiero del paso 1. Puedes usar el [Informe Avanzado de Listado de Acciones](https://help.impact.com/brand/what-would-you-like-to-learn-about/platform-features/multi-program-reports/performance-reports-for-brands/advanced-action-listing-report) para revisar todas estas transacciones e identificar cualquier una que deba revertirse o modificarse según tu información interna de conversión.


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